Kanati co | Savvy Styles

One designer from Canada is boldly turning racism into a fashion statement. Liam Massaubi, who is the co-founder of the popular label Kanati Co. recently created a “Savage” clothing line. The line features handcrafted leather hats with the word “savage” written in bold lettering across the front, leather sweatshirts and t-shirts.
Racism exists when prejudice+power combine and form social constructs and legislation that contribute to the oppression of the rights and liberties of a group of people. Racism and discrimination have been used as powerful weapons against many cultures and the Native Americans are no different.

The European extermination of the Natives started with Christopher Columbus. By the 1800’s they were regularly dehumanized and called “Savages” as they were not seen as civilized. This opened the door to mass genocide. Some estimates reach as high as 120 million Native people were killed off.

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